Every Valentine’s day ABC Bank goes the extra mile of bridging the distance gap between our diaspora clients and their loved ones. The campaign sees ABC Diaspora clients pick and pay for gifts for their loved ones, and ABC Bank delivers them. 

The many gifts sent out this year garnered overwhelmingly positive feedback, with many expressing appreciation to the bank’s commitment to building meaningful relationships. 

One beneficiary, Benetta, who was overwhelmed with joy after receiving her gifts said, “It was a sweet surprise, it showed me that ABC Bank is more than just a bank, they care about what’s important to their clients.”

By expressing genuine gratitude, fostering personal connections, and engaging with our clients, we not only strengthened our brand reputation but also deepened the loyalty and trust of our clients, as one of ABC Bank’s diaspora team members explained.

We look forward to continuing our journey together and creating more memorable experiences in the future.